"There are voices that deserve to be heard."
Max Cutler, President, Spotify / Parcast
YOU USED TO CALL ME ON YOUR CELLPHONE.
In an era of tech disruption and changing consumer behavior, audio has evolved from a medium for sharing culture to one that’s shaping it. In new formats, from podcasts, to voice assistants – voice has become a new medium driving consumer and brand behavior.
This roundtable explores how audio is changing the way we communicate, consume content and navigate daily life, as well as the new creative possibilities these changes are ushering in for advertisers.
The Roundtables: New Sound. New Rules.
ZIAD AHMED, ACTIVIST, ENTREPRENEUR
ERICA ANDERSON, EXECUTIVE PRODUCER, KARA SWISHER AT VOX MEDIA
MAX CUTLER, PRESIDENT, PARCAST, SPOTIFY
MATTEO CEURVELS, REGIONAL ANALYST, eMARKETER
Moderated by Christina Malcolm, Snr Director, Paid Search, iProspect US